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As more mobile devices incorporate micro-electromechanical systems (MEMS) chips to detect orientation and control functions—from scrolling the display to preventing damage from drops—accelerometers need low power for always-on operation to prolong battery life. Kionix claims the industry's lowest power with the introduction of its digital-output, tri-axis accelerometers combined with smart, hard-wired on-chip algorithms designed to unburden a mobile device's microcontroller.
Text: http://www.eetimes.com/showArticle.jhtml?articleID=212001778
Audio: http://homepage.mac.com/guitarmedia/interviews/rcjKionix.mp3